October 31, 2011
The Lutheran Malaria Initiative helps people suffering from malaria in under-served countries through a combination of education, treatment, and prevention. Before their national roll out, we completely redesigned LMI’s website to reach out to donors and people who want to get involved in the movement. The goal of the new site is to humanize the issue with the theme “Give a First Chance,” and to create an emotional appeal that encourages action. The highly interactive home page, motion video, and interactive quiz showcase personal stories and statistical facts about the disease and the value of intervention. Each of these elements were tightly integrated with social media as a way to further spread the word about this important cause.
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April 6, 2011
Perspectives, Ltd. specializes in helping make workplaces healthier by providing an organization’s employees with high-touch employee assistance programs (EAPs). Their goal is to create a more productive work environment by providing employees with resources to allow them to fully focus on work. They approached us to help them tweak their brand in order to better represent the quality of their company through their communication materials.
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August 27, 2010
Four years ago, we began working with the Lincoln Square Chamber of Commerce to help evolve their brand. Since that time we have worked together to redesign their core materials including the logo, stationery, business cards, neighborhood guide & directory, event posters, promotional items and invitations. Recently we’ve even had the opportunity to bring this new identity into the physical environment with the development of street pole banners, permanent event signage, and most recently, an obelisk.
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June 30, 2010
The MDRT Foundation (the non-profit foundation of Million Dollar Round Table) wanted to supply one million meals to people around the world. Needless to say, we became quite passionate about the project and were happy to take part in such an honorable idea. We worked to take MDRT’s concept and develop a strategic marketing campaign that invited each MDRT member to contribute toward making the Foundation’s vision a reality.
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